Vodafone's Healthline returns to TV screens to rescue road traffic accident victim
03 August 2012
• Nadia’s touching story opens the series
• Revolutionary health programme to air on TV3, Top TV, etv Ghana, Metro TV and Crystal TV
Vodafone Ghana’s award winning TV show Healthline returns to our screens with the story of Nadia, the victim of a horrific road traffic accident who needed help to pay her medical bills and get a prosthetic leg. The revolutionary health TV show, returns to our TV screens on Sundays and Wednesdays, starting this Sunday 5 August on TV3 from 5.00 – 6.00pm and on eTV and Top TV from 8.00 – 9.00pm and repeated on Wednesdays on Metro TV and Crystal TV from 8.30 to 9.30pm.
Healthline is a TV show developed and produced by Vodafone in response to the need for credible and reliable health information to the Ghanaian people. The show asks people to text in questions about their health concerns and this information is used to build the content of the show with a panel of doctors answering these concerns. The first season was an unprecedented success and prompted the team at Vodafone to work hard to make the second season bigger and better.
The forty-five minute programme now includes two new segments, the ‘kids’ corner’ and the ‘treatment room’ in addition to the regular ‘staying healthy’ and ‘sex talk’ segments. The introduction of ‘Kids’ corner’ was in response the need to discuss health issues that affect children and how best it can be prevented. The ‘treatment room’ focuses on bringing to life the answers to some questions posed to the panel of doctors and gives practical demonstrations of simple health tips. The doctors will address many health issues and topics such as Hepatitis, HIV/AIDS, pregnancy, cancer, heart and cardiac conditions, body pain, sex and reproductive health, sickle cell and infectious diseases.
Head of Corporate Communications at Vodafone, Carmen Bruce-Annan explained the motive behind the addition of new segments in this year’s edition. ‘Our introduction of the kids segment is to focus on health issues that are pertinent to kids, and to educate us all on how to better manage them. We have also added a ‘treatment room’ segment that will practically teach viewers how to perform simple health exercises. This year’s edition is an all inclusive one and we believe it will cater for everyone in the family’. She added that ‘as a brand that is passionate about health, we want to empower Ghanaians to take control of their health and lead healthier lives. We are convinced, given last year’s huge impact, that this year’s with its new segments, will contribute to healthier lifestyles for Ghanaians”.
The second part of the show continues to change the lives of people who need life-saving or life changing surgeries but cannot afford it. The maiden episode of Healthline season 2 features the story of 14 year old Nadia Owusuaa who went through the traumatic amputation of her left leg as a result of an accident which occurred on her way to school. The horrific accident in Kumasi made headline news in the newspapers and changed the lives of Nadia and her family forever. Nadia’s story is a true demonstration of how fragile life and lifestyles can be and how quickly it can be taken from us.
Healthline starts showing this Sunday on TV3 at 5.00-6.00pm and eTV and Top TV at 8.00-9.00pm, then repeated on Wednesday on Metro TV and Crystal TV at 8.30-9.30pm.
For further information, please contact the Vodafone Ghana Press Information Line on 020 340 1313. You can also connect with Vodafone Ghana at: www.facebook.com/vodafoneghana or through our BB pin 2827653D. Healthline viewers can also visit www.facebook.com/vodafonehealthline
About Vodafone Ghana
Vodafone Ghana is an operating company of Vodafone Group Plc., the number one telecoms brand in the world and one of the most valuable global brands with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States.
Vodafone Ghana is a total communications solutions provider - mobile, fixed lines, internet, voice and data - and is currently unmatched in providing fixed line and internet services - the leader and the first choice for Ghanaians.